Saturday, December 13, 2008

Naming Dubai’s Burj Dubai Lake

BY now you’ll be wondering how the fountain in Dubai’s Burj Dubai Lake got its name? Wonder no more at the wonder:

WHEN we commissioned this fountain for Burj Dubai Lake, we knew it would be one of the worlds finest water features, integrating water, music and light into a grand spectacle. Powerful water nozzles shoot sprays to the height of a fifty-storey building, while over 6,600 lights and 50 colour projectors create a visual spectrum of over 1,000 different water expressions.

By holding a competition to choose a suitable name for this fountain, we wanted to engage the residents of Dubai in the creation of a new landmark for the city, and to demonstrate the spirit of solidarity among UAE residents. The response to the competition has been overwhelming, with more than 4,000 participants from over 100 nationalities taking part. Entries were received from across the globe, reflecting Dubai’s growing global significance.

“What we were looking for was a name for the fountain that is simple, has instant brand recall, and above all celebrates the global standing of Dubai as a multicultural destination, and home to over 180 nationalities. On September 15th, a distinguished panel met and selected the winning name, which echoes the rising global prominence of Dubai, and will be a fitting tribute to the city. The name they have chosen is ‘Dubai Fountain’”…

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